TELL ME MARKETING
Marketing Consulting Services
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MESSAGE CREATION
Messaging is your secret sauce. It's your unique story and it's fundamental to how your customers think about you and how your employees talk about you.
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Our messaging framework methodology takes a deep, truth-telling, and thoughtful approach to creating a message that precisely correlates your solution to your customers' needs.
This creates a foundation to help you consistently and succinctly tell your story in a way that sparks the emotions that compel your customers to take action.
Your marketing strategy is your vision of how you plan to reach prospective buyers and turn them into customers.
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It revolves around your unique value proposition, brand image, and business goals, to help you achieve sustainable competitive advantage.
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Our methodology takes a pragmatic, common sense approach to helping you develop a strategy that addresses both your immediate needs and strategic long terms goals.
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STRATEGY
KEYNOTES
Keynote speeches are how you share your big ideas with the world. It's your opportunity to emotionally connect with your audience.
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Writing a keynote is a creative process. Whether your goal is to inspire, inform, entertain, or motivate, it requires structure, logic, and a compelling opening and closing with lots of emotion in between.
Our services include keynote strategy, script writing, and presentation creation designed with your unique perspective and voice.
Words matter. They can captivate and excite your audience to want to learn more and take a specific action.
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Every business has a tone of voice that reflects your unique and recognizable brand identity. It takes creativity, intuition, and expertise to write great content that resonates with a specific persona.
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We can help you create your tone of voice or use your existing one to write compelling content ranging from website copy, collateral, video scripts, blog posts, infographics, articles, papers, and social media content.
COPY WRITING
CUSTOMER STORIES
Loyal customers are your greatest gift. When a loyal customer turns into a spokesperson for your business, the circle of gratitude begins and everyone benefits.
According to Gartner Research, 75% of B2B buyers consult three or more sources of advocacy before making a purchase decision.
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Our customer advocacy services range from program development and management, content strategy, customer interviews, case studies, testimonials, and presentation creation.
The best way to build brand trust and credibility is through thought leadership.
It's also the most effective way to share your unique vision and perspective, wow your customers with your expertise, influence your industry, and position your company as a leader in your space.
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Our services include strategy, planning, research, and content development.
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THOUGHT LEADERSHIP
BRANDING AND NAMING
Naming is hard. And if you use an agile development process and are constantly introducing new cloud products and features, this is a never ending challenge.
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Our branding and naming methodology uses a strategic approach and takes into account simplicity, consistency, velocity, functionality, value, and industry terminology.
Whether it's a new product category, company tagline, package, product, or feature, we can help.
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Get in touch with us
Headquartered in Scotts Valley California.
Serving companies around the globe.
408.832.4663